Theta Network
Branding Introduction
Theta Network is a decentralized video delivery network, uses peer to peer technology on the native video streaming blockchain, people can earn Theta Fuel(TFuel) crypto currency by watching stream on Theta.tv.
Designer of Theta Drop NFT - Thetazilla
Role responsibility
My role is to connect people with a better visual communication experience by creating videos, infographics, storyboards, banners, and motion graphics, and use the design system to identify the brand visual and the mood.
Design Concept
The main branding visual focus on blockchain and high-tech sense, and then extend from the design point to a series of visual and applications. The brand colors features firmness, calmness and be sharing, represent it is an open, transparent, and secure blockchain system. I use many circle elements and bridges in the focal design. It is to reflected the interlocking concept which connects future technology, people, and life together.
In order to highlight the inclusiveness design on Theta branding, I use a lot of city and naturel imagery in the concept, which represents the brand is suitable for everyone, world wide and globally.
Theta Network event banners - Mainnet and Mainnet 2.0 announcement images.
Theta Network + Samsung VR
I work on this video from scratch to execution. Responsible for video editing, sound design, motion graphics, and storytelling. Collaborated with marketing strategy member and narrator to deliver Theta Network + Samsung VR collaboration video.
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